Ecru NY Acacia Protein Masque is an Intensive Hair Treatment formulated with Acacia Collagen™, sunflower and grape seed oils, shea butter and marine extracts. This intense hair mask penetrates deep into your hairs shaft to restore and renew dry, damaged hair. How it Performs: A nutrient rich, intensive hair masque that helps to repair and replenishes dull, dry hair leaving it silky, shiny and strong. How to Use: Apply generously to clean, wet hair and allow masque to penetrate for 3-5 minutes, rinse. Key Ingredients: Acacia CollagenTM: This anti-aging, plant-based collagen, unlike other collagens, provides both moisture and moisture retention. Acacia Collagen TM is a pure botanical ingredient used in high grade skincare. These facts are clinically studied, tested and verified. Sunflower Seed Oil: Emollient and conditioning agent that provides sheen, lubricity and extends the integrity of hair colour by protecting against fading. Grape Seed Oil: Superior antioxidant Blue Sea kale: Marine plant derived from Maritima rich with amino acids and minerals. It improves hair colour protection, protection from blow-dry, and increases hair conditioning. Stylist Tips: For maximum hydration on severely dry, damaged hair, apply liberally to clean, towel dried hair, cover with a plastic cap and heat with a blow dryer for 5 minutes. Allow to cool before rinsing.