{"product_id":"authentic-beauty-concept-hydrate-mask-500ml","title":"Authentic Beauty Concept Hydrate Mask 500ml","description":"\u003ch2\u003eAuthentic Beauty Concept Hydrate Mask 500ml — Salon-Size Intense Moisture Treatment for Dry \u0026amp; Thirsty Hair\u003c\/h2\u003e\n\u003cp\u003eThe same professional-strength hydration formula you love, now in a generous \u003cstrong\u003e500ml salon-size\u003c\/strong\u003e — the \u003cstrong\u003eAuthentic Beauty Concept Hydrate Mask 500ml\u003c\/strong\u003e is the smart choice for dedicated ABC Hydrate fans, larger households, and anyone who refuses to run out of their favourite deep conditioning treatment. Every bit as effective as the 200ml, this concentrated mask works deep within the hair shaft — powered by \u003cstrong\u003ePro-Vitamin B5, Hyaluronic Acid, and Argan Oil\u003c\/strong\u003e — to \u003cstrong\u003erestore optimal moisture balance, improve elasticity, and deliver lasting softness and luminous shine\u003c\/strong\u003e with every use. Free from silicones, parabens, and microplastics, the results are genuine and cumulative: hair that holds its hydration, resists frizz, and feels measurably healthier wash after wash. Colour-safe, vegan-friendly, and \u003cstrong\u003eoutstanding value in the 500ml size\u003c\/strong\u003e — more mask, more results, less reordering.\u003c\/p\u003e\n\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e✔ \u003cstrong\u003eSalon-size 500ml\u003c\/strong\u003e — exceptional value for regular users and larger households\u003c\/li\u003e\n  \u003cli\u003e✔ \u003cstrong\u003eIntense deep hydration\u003c\/strong\u003e — penetrates the hair shaft to restore genuine moisture from within\u003c\/li\u003e\n  \u003cli\u003e✔ \u003cstrong\u003eSilicone-free formula\u003c\/strong\u003e — real hydration, not artificial coating or temporary shine\u003c\/li\u003e\n  \u003cli\u003e✔ Free from \u003cstrong\u003eparabens and microplastics\u003c\/strong\u003e — a cleaner choice for your hair and the environment\u003c\/li\u003e\n  \u003cli\u003e✔ \u003cstrong\u003eRestores moisture balance and elasticity\u003c\/strong\u003e — reduces breakage and improves manageability\u003c\/li\u003e\n  \u003cli\u003e✔ Delivers \u003cstrong\u003eluminous, long-lasting shine\u003c\/strong\u003e and softness from the very first use\u003c\/li\u003e\n  \u003cli\u003e✔ \u003cstrong\u003eColour-safe formula\u003c\/strong\u003e — enhances vibrancy and extends the life of colour-treated hair\u003c\/li\u003e\n  \u003cli\u003e✔ Suitable for \u003cstrong\u003eall hair types\u003c\/strong\u003e — especially dry, dehydrated, fine, and fragile hair\u003c\/li\u003e\n  \u003cli\u003e✔ \u003cstrong\u003eVegan-friendly\u003c\/strong\u003e — no animal-derived ingredients\u003c\/li\u003e\n  \u003cli\u003e✔ Professional salon-grade formula developed with expert stylists\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy You'll Love This Product\u003c\/h3\u003e\n\u003cp\u003eOnce the ABC Hydrate Mask becomes a non-negotiable part of your weekly haircare routine — and it will — the 500ml is simply the smarter buy. You get the \u003cstrong\u003eexact same professional-strength formula\u003c\/strong\u003e that delivers softer, smoother, more luminous hair week after week, in a size that means you’ll never face the frustration of running out mid-routine. For families sharing the same great hair mask, for anyone with longer or thicker hair who uses a generous amount, or simply for the haircare devotee who knows a good thing when they find it — the 500ml delivers \u003cstrong\u003emore mask, more value, and more of the results your hair deserves\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003ch3\u003eWhen to Use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eUse \u003cstrong\u003eonce or twice a week\u003c\/strong\u003e as an intensive moisture treatment in place of your regular conditioner\u003c\/li\u003e\n  \u003cli\u003eWhenever hair feels \u003cstrong\u003edry, brittle, rough, or lacking in vitality\u003c\/strong\u003e\n\u003c\/li\u003e\n  \u003cli\u003eAfter \u003cstrong\u003esun, sea, heat styling, or chemical treatments\u003c\/strong\u003e to replenish lost moisture\u003c\/li\u003e\n  \u003cli\u003eAs a \u003cstrong\u003epre-event treatment\u003c\/strong\u003e for maximum softness and luminosity\u003c\/li\u003e\n  \u003cli\u003eFor \u003cstrong\u003ecolour-treated hair\u003c\/strong\u003e — to enhance vibrancy, extend colour life, and restore condition\u003c\/li\u003e\n  \u003cli\u003ePair with the \u003cstrong\u003eAuthentic Beauty Concept Hydrate Cleanser\u003c\/strong\u003e and \u003cstrong\u003eHydrate Conditioner\u003c\/strong\u003e for the complete ABC Hydrate system\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eAfter shampooing with \u003cstrong\u003eAuthentic Beauty Concept Hydrate Cleanser\u003c\/strong\u003e, gently squeeze excess water from hair.\u003c\/li\u003e\n  \u003cli\u003eApply a generous amount of Hydrate Mask from \u003cstrong\u003emid-lengths to ends\u003c\/strong\u003e. For very dry or damaged hair, work through to the roots.\u003c\/li\u003e\n  \u003cli\u003eDistribute evenly through hair using fingers or a wide-tooth comb.\u003c\/li\u003e\n  \u003cli\u003eLeave on for \u003cstrong\u003e3–5 minutes\u003c\/strong\u003e for regular conditioning, or \u003cstrong\u003e10–15 minutes\u003c\/strong\u003e for an intensive treatment boost.\u003c\/li\u003e\n  \u003cli\u003eFor maximum hydration, cover with a warm towel or shower cap during processing.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with \u003cstrong\u003ecool water\u003c\/strong\u003e to seal the cuticle and maximise shine.\u003c\/li\u003e\n  \u003cli\u003eFollow with your preferred ABC Hydrate leave-in or finishing product for best results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cem\u003ePro Tip: For an extraordinary pre-event treatment, apply generously to dry hair 20–30 minutes before shampooing. The concentrated hydrating actives will deeply penetrate the hair shaft, delivering exceptional softness, shine, and manageability that lasts for days.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3\u003eIngredients (INCI)\u003c\/h3\u003e\n\u003cp\u003eAqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Glycerin, Panthenol (Pro-Vitamin B5), Hydrolysed Keratin, Sodium Hyaluronate (Hyaluronic Acid), Aloe Barbadensis Leaf Juice, Argania Spinosa Kernel Oil, Tocopheryl Acetate (Vitamin E), Citric Acid, Parfum (Fragrance), Benzyl Alcohol, Salicylic Acid, Sorbic Acid.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eNote: Ingredient lists are subject to change; always refer to product packaging for the most current formulation. If you have known sensitivities, please check the full INCI list before use.\u003c\/em\u003e\u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":56411638825339,"sku":null,"price":56.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0838\/8003\/files\/Hydrate_Mask_500ml_7e40ce51-98a3-4d69-8276-fcd76348c45e.png?v=1788945919","url":"https:\/\/www.bohairmia.co.uk\/products\/authentic-beauty-concept-hydrate-mask-500ml","provider":"Bohairmia","version":"1.0","type":"link"}