{"product_id":"authentic-beauty-concept-hydrate-cleanser-1000ml","title":"Authentic Beauty Concept Hydrate Cleanser 1000ml","description":"\u003ch2\u003eAuthentic Beauty Concept Hydrate Cleanser 1000ml\u003c\/h2\u003e\u003cp\u003eThe same moisture-infusing, gentle-cleansing formula as the 300ml — now in a generous 1000ml salon-size format for dry hair that never wants to run out of its most essential product. The Authentic Beauty Concept Hydrate Cleanser is a professional-grade, moisturising shampoo formulated specifically for dry, thirsty, or dehydrated hair — cleansing gently without stripping, and infusing moisture into the hair fibre with every wash.\u003c\/p\u003e\u003cp\u003eFree from silicones, parabens, and microplastics, the Hydrate Cleanser uses a rich but gentle formula that thoroughly cleanses without robbing dry hair of the natural oils and moisture it depends on. The 1000ml format is ideal for those who wash frequently, households where multiple people follow a hydrating hair routine, or salon professionals wanting a professional-size moisturising shampoo for client use and retail.\u003c\/p\u003e\u003cp\u003eDeveloped with salon professionals and trusted by stylists as the essential first step in a deep hydration routine, the 1000ml Hydrate Cleanser is the salon-size solution for dry hair that means business about moisture.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eMoisturising cleanser specifically formulated for dry, thirsty, or dehydrated hair\u003c\/li\u003e\n\u003cli\u003eSilicone-free formula — genuine hydration, not artificial coating\u003c\/li\u003e\n\u003cli\u003eFree from parabens and microplastics\u003c\/li\u003e\n\u003cli\u003eInfuses moisture as it cleanses — hair feels hydrated from the first lather\u003c\/li\u003e\n\u003cli\u003eGentle formula that cleanses without stripping natural oils\u003c\/li\u003e\n\u003cli\u003eLeaves hair soft, supple, and deeply nourished after every wash\u003c\/li\u003e\n\u003cli\u003eSuitable for all types of dry hair including colour-treated, chemically processed, and heat-damaged\u003c\/li\u003e\n\u003cli\u003eVegan-friendly\u003c\/li\u003e\n\u003cli\u003e1000ml salon-size — exceptional value vs. standard 300ml size\u003c\/li\u003e\n\u003cli\u003eProfessional salon-grade formula\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWhy You'll Love This Cleanser\u003c\/h3\u003e\u003cp\u003eWhen dry hair has finally found the shampoo that makes it feel genuinely nourished and soft, running out is not an option. The Hydrate Cleanser 1000ml makes sure that never happens. The same rich, moisture-infusing, gentle-cleansing formula your dry hair depends on — now in a size that lasts, saves, and keeps your hydration routine running without interruption. Whether you wash frequently, have multiple dry-haired household members, or simply want the reassurance of a well-stocked shelf, this is the size that delivers.\u003c\/p\u003e\u003ch3\u003eWhen to Use\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eAs your regular shampoo for dry, thirsty, or dehydrated hair\u003c\/li\u003e\n\u003cli\u003eFor colour-treated, chemically processed, heat-damaged, or naturally dry hair\u003c\/li\u003e\n\u003cli\u003eBefore a deep conditioning treatment or mask for maximum moisture absorption\u003c\/li\u003e\n\u003cli\u003eWhen hair feels tight, brittle, rough, or lacking in softness and suppleness\u003c\/li\u003e\n\u003cli\u003eSalon professionals looking for a professional-size moisturising shampoo for client use\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFor best results, follow with the Authentic Beauty Concept Hydrate Conditioner and Hydrate Mask for a complete, deeply nourishing moisture routine.\u003c\/p\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003col\u003e\n\u003cli\u003eWet hair thoroughly with lukewarm water\u003c\/li\u003e\n\u003cli\u003eApply a generous amount of Hydrate Cleanser to the scalp (the 1000ml bottle works best with a pump dispenser)\u003c\/li\u003e\n\u003cli\u003eWork into a rich, creamy lather and massage gently into the scalp and through mid-lengths and ends\u003c\/li\u003e\n\u003cli\u003eLeave on for 2–3 minutes to allow the moisturising actives to penetrate\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with cool or lukewarm water — avoid hot water which strips moisture from dry hair\u003c\/li\u003e\n\u003cli\u003eFollow immediately with the Hydrate Conditioner or Hydrate Mask\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cem\u003eTip: The 1000ml size typically saves 15–20% versus buying multiple 300ml bottles — ideal for frequent washers or salon use. Always rinse with the coolest water you can tolerate to seal the cuticle and lock in the Hydrate Cleanser's moisture actives for maximum softness and nourishment.\u003c\/em\u003e\u003c\/p\u003e\u003ch3\u003eIngredients (INCI)\u003c\/h3\u003e\u003cp\u003eAqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycerin, Panthenol (Pro-Vitamin B5), Hydrolysed Keratin, Argania Spinosa Kernel Oil (Argan Oil), Citric Acid, Sodium Chloride, Parfum (Fragrance), Benzyl Alcohol, Salicylic Acid, Sorbic Acid.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eNote: Ingredient lists are subject to change; always refer to the product packaging for the most current formulation. If you have known sensitivities, please check the full INCI list before use.\u003c\/em\u003e\u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":56405137359227,"sku":null,"price":55.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0838\/8003\/files\/Hydrate_Cleanser_1000ml.png?v=1788543105","url":"https:\/\/www.bohairmia.co.uk\/products\/authentic-beauty-concept-hydrate-cleanser-1000ml","provider":"Bohairmia","version":"1.0","type":"link"}