Authentic Beauty Concept Cool Glow Shampoo for Blondes 300ml

Authentic Beauty Concept Cool Glow Cleanser for Blondes 300ml

Brass, be gone. The Authentic Beauty Concept Cool Glow Cleanser for Blondes is a professional-grade, colour-toning shampoo formulated specifically for blonde, highlighted, balayage, and grey hair — delivering a cool, luminous tone with every wash while gently cleansing and protecting the hair. This is the cleanser that keeps blonde hair looking freshly toned, brilliantly cool, and salon-bright between appointments.

Free from silicones, parabens, and microplastics, the Cool Glow Cleanser uses a careful balance of violet and blue toning pigments to neutralise unwanted warmth, brassiness, and yellow tones — leaving blonde hair with a clean, cool, multidimensional luminosity that showcases every highlight and dimension. Gentle enough for regular use, it tones as it cleanses without over-depositing or drying out the hair.

Developed with salon professionals and trusted by colourists as the essential at-home maintenance tool for blonde clients, the Cool Glow Cleanser is the shampoo that keeps blonde looking its best — every wash, every week.

Key Benefits

• Toning cleanser that neutralises brassiness and yellow tones in blonde hair
• Silicone-free formula — genuine toning, not artificial coating
• Free from parabens and microplastics
• Enhances cool, luminous tone in blonde, highlighted, balayage, and grey hair
• Gentle enough for regular use without over-depositing or drying
• Extends time between salon toning appointments
• Adds brilliant shine and dimension to colour-treated blonde hair
• Vegan-friendly
• Professional salon-grade formula

Why You'll Love This Cleanser

Blonde hair is high-maintenance — and the Cool Glow Cleanser makes it significantly less so. Used regularly in place of your usual shampoo, it quietly neutralises the brassiness that creeps into blonde hair between salon visits, keeping your tone cool, clean, and brilliantly luminous without requiring an extra toning appointment. The lather is rich, the rinse is clean, and the results are immediately visible: blonde hair that looks brighter, cooler, and more salon-fresh every single wash. That's a very good return on a very simple step.

When to Use

• Once or twice a week in place of your regular shampoo for toning maintenance
• For blonde, highlighted, balayage, platinum, or grey hair needing brassiness control
• To extend the life of a salon toning or tint appointment
• When blonde hair starts to look warm, yellow, or brassy between appointments
• Any time blonde hair needs a cool-tone refresh and luminosity boost

For best results, follow with the Authentic Beauty Concept Glow Conditioner or a colour-compatible mask, and alternate with your regular Glow Cleanser for a balanced colour-care routine.

How to Use

1. Wet hair thoroughly with lukewarm water
2. Apply the Cool Glow Cleanser generously to the scalp and work into a rich lather
3. Massage into the scalp and work through mid-lengths and ends
4. For a subtle toning effect, leave on for 1–2 minutes before rinsing
5. For a more intense toning result, leave on for 3–5 minutes
6. Rinse thoroughly with cool water to seal the cuticle and maximise tone and shine
7. Follow with a nourishing conditioner or mask

Tip: The longer you leave the Cool Glow Cleanser on, the more toning pigment it deposits. Start with 2 minutes and adjust based on how cool or warm your blonde currently is. For very brassy hair, use twice in succession on your first wash for a more immediate toning correction.

Ingredients (INCI)

Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycerin, Panthenol (Pro-Vitamin B5), Hydrolysed Keratin, Basic Violet 1, Basic Blue 99, Citric Acid, Sodium Chloride, Parfum (Fragrance), Benzyl Alcohol, Salicylic Acid, Sorbic Acid.

Note: Ingredient lists are subject to change; always refer to the product packaging for the most current formulation. If you have known sensitivities, please check the full INCI list before use.