Keratraight's Brazilian Blow Dry hair treatments, shampoo's, conditioner's and styling products transform your hair, leaving it revitalised, repaired and looking gorgeous. Kerastraight’s unique combinations of award-winning proteins, amino acids and advanced polymers deliver exceptional after care home use following your in-salon Brazilian Blow Dry Treatment.
Our Philosophy: We believe that everyone is entitled to the hair they desire, the hair that truly matches their look and lifestyle, and ultimately hair that makes them feel great. From our restorative full Ultimate Pro Treatment to our Express Moisture Mask Treatment, home care and styling products, each and every product in the range is designed to transform your hair into something to be very proud of.
Every single person in our journey counts: from our worldwide ambassadors to our in-salon experts here at Bohairmia, and especially our salon’s clients who are looking to rediscover their hair’s potential. To all, we offer our expertise, our innovation, and our passion for stunning, easy to manage hair. Our mission is to develop the innovations that push our industry forward. We want to give our online clients and salon guest's the treatments and products that create the perfect canvas to give you the best ever hair.