Color Wow Platinum Blonde Root Cover Up is designed to cover up your grey roots and regrowth quickly and easily with no mess and no fuss for perfect results in under a minute. Color Wow Root Cover Up not only camouflages dreaded grey roots but even covers dark regrowth instantly in lightened and highlighted hair. Never before has dark regrowth been “lightened” without peroxide! It's perfect for use in between your salon visits. Washes out really easily as well. We recommend that you wash your hair before having professional colour applications as it can cause a barrier and your colour result will not be as effective. This unique, professional powder compound adheres to your hair without being sticky or oily and without dulling or looking dry. It's water resistant formula means the results last from shampoo to shampoo, but you can swim, perspire, sleep and the powder will stay in place. Plus, each shade contains a variety of pigments and reflective particles to ensure a natural match with many different hair colors. This is definitely our favourite temporary root cover up product.