• Balmain Illuminating Shampoo (White Pearl) 300ml - Bohairmia

Balmain Illuminating Shampoo White Pearl 300ml

Balmain Illuminating Shampoo White Pearl 300ml — a salon-grade toning shampoo for blonde, silver, and highlighted hair. Infused with violet pigments and Argan Oil, this purple shampoo neutralises brassy and yellow tones after just one application, leaving hair luminous, nourished, and colour-vibrant.

Formulated with Balmain's signature silver pearl complex, this blonde toning shampoo transforms dull, colour-faded locks into a radiant, crystal-white pearl finish. Ideal for use between salon appointments — especially during summer when hair is exposed to sun, sea, and chlorine — it keeps blonde, silver, and highlighted colour looking fresh and true.

Key Benefits

  • Removes unwanted yellow and brassy tones from blonde & silver hair
  • Violet pigments correct brassiness and restore cool, luminous tone
  • Argan Oil nourishes, boosts shine, and improves elasticity
  • Divine scent leaves hair refreshed and vibrant
  • Salon-quality results at home — perfect for colour maintenance

How to Use

  1. Apply to wet hair and massage gently through lengths and ends.
  2. Leave on for 3 minutes to allow violet pigments to work.
  3. Rinse thoroughly with warm water.
  4. Use once a week to maintain a vibrant, crystal white pearl tone.
  5. Note: Excessive use is not recommended due to the cumulative toning effect on hair colour.

Backstage Secret: Pair with the Balmain Ash Toner to maintain your perfect hair colour between in-salon colour services.

Best For: Blonde, silver, white, and highlighted hair

Ingredients

Aqua, MEA-Lauryl Sulfate, PEG-18 Glyceryl Oleate/Cocoate, Cocamidopropylamine Oxide, Glycerin, Butylene Glycol, PEG-4 Rapeseedamide, PEG-7 Glyceryl Cocoate, Polyquaternium-44, Glycol Distearate, Glycereth-2 Cocoate, Sodium Laureth Sulfate, Tetrasodium EDTA, Benzophenone-4, Ethylhexylglycerin, Sodium Benzoate, Phenoxyethanol, Iodopropynyl Butylcarbamate, Citric Acid, Parfum, CI 60730, Basic Violet 16.

Part of the Balmain Hair Couture collection — luxurious haircare inspired by the iconic Balmain woman, formulated to enhance natural beauty with salon-grade results.

  • £39.00